Jonathan Rennich of Don Taco sat down with AEDP to chat about how his new business strives to be known as "Alexandria’s new standard for tacos & tequila" -- and how settling in Old Town was the perfect fit.
Hi Jonathan, thanks for sitting down with us to chat about Don Taco. Let's first start with why you decided to open your business in Alexandria.
My partners and I thought the people of Old Town might like the convenience of fast, fresh and exotic tacos made to order. We really thought that people of all ages would not only enjoy the concept but the colorful design and fun energy inside. It was a perfect fit with the visitors from out of town as well as the local regulars we've come to know.
That's awesome! What do you feel sets Alexandria apart from other regions you might have looked into?
NO BRAINER! The locals and other business and retail owners on King Street make you feel like a small family. Everyone welcomes one another with open arms and will always help when asked.
We absolutely love that you feel that way, Jonathan. Did you use any business resources offered by the City of Alexandria, AEDP, or SBDC (the Alexandria Small Business Development Center) as you opened Don Taco?
We worked with the Visitor's Center of Alexandria for local advertising in promoting all the local businesses on King Street. We're still new to the neighborhood but look forward to seeing what else we can get involved with.
And there are so many organizations right here in the City that can help you be successful. Are you or Don Taco a member of any business associations or similar organizations... such as, Visit Alexandria, Chamber of Commerce...?
Only Visit Alexandria! They really helped us early on establish our presence being new. It seems they really care and want to push as much business around for all the retail and small businesses in Old Town. They all mentioned the Chamber of Commerce. I would love to get more information to see what else we could learn!
Absolutely, there are some great Chamber of Commerce resources, Jonathan, and the staff here at AEDP are always ready and willing to help out as well. Thanks so much for your time and we wish you all the best with your business! Oh, and your portabello tacos are INSANE.
Don Taco's colorful interior aims to make every bite a party. All images courtesy Don Taco.